Location/Props/Costumes

The subject of our video is aimed at our sort of age group. James and I think we need to look for a location which would be familiar to the target social group. We have ideas revolving around a break up of girlfriend and boyfriend, and feel the ideal sort of location would be in a suburban area. We want to keep it local because of time constraints and other factors that maybe an issue like the weather when it comes to filming. James lives in Priorslee which could be a good place to film because it is local and fairly quiet during the daytime. Also priorslee has areas dedicated to youths which would be ideal locations to film for our video. We want the video to feel familiar to the target viewer which means these sort of settings would be ideal. We are going to use Priorslee to do the bulk of the filming as we think it is the best local location. There were a few other locations we are going to consider -Shifnal which is close to Priorslee would be good for some of the filming, also Telford Centre would be good.

In terms of props, the things we will need are: a drum kit, bass guitar, electric guitar and mobile phones. These items shouldn't be a problem to get because they can all be supplied by the production team.

Costumes should be suited to everyday situations which means the protagonist must be wearing casual clothing. the girlfriend and the antagonist will also wear casual atire. Because the film is not shot on a continuous timeline we will have to change costume to fit with the time change.

The Indie Genre

the indie genre has seen a revamp since the turn of the century especially within the last three to four years with many new 'indie' bands emerging and even sparking a cultural indie movement amongst teenagers.

The term which comes from independent record labels now labels a sub genre of alternative music which has become massively popular and has more recently leaked into mainstream music. Most indie labels these days are owned or funded by Major record labels which means decisions within the indie labels are over-ridden by the major.

many alternative and new wave bands make it through the internet or fanbases and later move to a major label; bands doing this become commercialised inevitably because of the high risk involved in signing a smaller band to a massive label. creative flare and artistic value is lost because of them having to stick to a particular style.

Research - music videos/inspiration/ideas

these are some of the videos we looked at whilst planning for our video to see what aspects of these videos would work in our storyline.

the actual video for the artist we were using features a lot of special effects editing which we wanted to use in our video but applying the depressed sad look of the streets video.

Mid Production

we are about 3/4 of the way through the whole production of our music video. we now just have a few minor editing features to do. we are currently trying to cross fade two frames to blur out one of the characters in a shot, however this is proving difficult because of how we filmed the shot. we have the two frames, however the angle changes on the two shots are in two different places which means we may have to re-film the two shots to make sure they're exactly the same frame.

27th November Editing

After having to deal with filming constraints, we have finally got some of the footage and we are now editing the film against the music. we have about a minute's worth of of filming and james is editing what we have with the music. This puts us at an advantage because we know exactly how much footage we need and what we need.

the filming has not been done in chronological order due to location changes and having to deal with weather changes. this means we have filmed only parts of the film so we cannot edit too much because we don't yet know what the final piece will look like. hopefully the weather differences will not interfere too much as it has been with the rest of the filming.

Filming setbacks

during the filming for our music video, James and I encountered a number of problems, the main problem being the weather. We needed certain conditions to film the scenes in order for the editing to look it's best. Because of issues with the weather, this may hinder the editing slightly as some of the special effects we wanted to use will be difficult to incorporate.

However, to resolve this problem we have decided to split our filming, so we are going to film some in the rain to represent a change in the time, for example all of the scenes where it is raining will be in the present and all of the 'flashbacks' will be in the conditions we wanted initially (clear weather). There is also a third element which is the scenes with the band; this will also have to be filmed in good weather conditions so we can use adobe after effects to add in the special effects during scenes when the band is playing.

These bad weather conditions have set us back two weeks which means we now have less time to edit the final piece, but hopefully if we can complete all of the filming within the next week we have three weeks left to finish the video off and add the music to the piece.

Film Classification

Film Classification

Our finished music video will contain no explicit or offensive material, the film will be rated universal (U) which means it can be viewed by anyone.

The subject of the video does however aim at a slightly older audience, perhaps 18-30. Most music videos do not contain explicit material unless aiming at a niche audience and I think if we are to get the audience we want, this means making the video completely straight so it can be enjoyed by all.

Feeder, whose music we are using for the video, aim for a similar type of audience to what we’re aiming for. We thought if we are going to make a video to their music we should look at previous work. A lot of their other videos can be viewed by all audiences, there’s no inappropriate material, just a simple video shoot with lots of effects to spruce it up.

Although I believe our video could be rated U I don’t want content in the video that will appeal to younger children as It would be going in the completely wrong direction of how we want the song and video as a whole to come across.

I think if we had an excuse or something in the video to make it worth a PG it would aim more at the proposed audience.